In my previous posts I made a case for custom KPIs so let me also state that Industry KPIs shouldn’t be completely ignored. Let me illustrate through a story from my past.
In order to create custom Key Performance Indicators (KPI) and their supporting indicators you have to plan on where you want to take your organization. You need to look at where you have been, what your strategic objectives are and how you measure success of those objectives. AND you have to have a clear understanding of the milestones that you must achieve on the way to those successes.